.comment-link {margin-left:.6em;}

Everything eCommerce

Tuesday, August 09, 2005

Websites have Sex Appeal - From Yahoo News

I found this interesting article about the differences in preferences for a site's design based on the sex of the visitor and of the design team. It's not really earth shattering, but men prefer sites designed by men by a wide margin, and women identify with and prefer sites designed by women. Not only does the preference have to do with the colors but also the use of rigid lines vs. softer curves, type faces and writing style.

Here's the article, I hope you find it as interesting as I did.

Men and women are very different in what catches their eye on the Internet, which means a website can appeal to one while unintentionally turning off the other, a university study showed.
A study at the University of Glamorgan in the United Kingdom found that the sexes reacted very differently to sites when surfing the web.

Males, for example, favored the use of straight lines, as opposed to rounded forms, few colors in the typeface and background, and formal typography. As for language, they favored the use of formal or expert language with few abbreviations. Women were nearly the opposite.
The study also found that men and women preferred web sites designed by their own sex.
"The statistics are complicated, but there is no doubt about the strength of men and women's preference for sites produced by people of their own sex," statistician and co-researcher Rod Gunn said in a statement released Monday.

Nevertheless, a look at the web sites of 32 higher education institutions found 94 percent displaying a masculine orientation and just 2 percent a female bias, the study said. This was the case, even though all the schools' target audience was almost equally balanced between the sexes.

Research also found that a man or a predominantly male team built nearly 3 in 4 of the sites, while a woman or a female team designed just 7 percent of them.

44 Comments:

  • I just thought about it, and I can see where this study is coming from, because I tend to back out of those female designed sites.

    Interesting, I will keep it in mind for when I get my site built. Hey would you happen to have any other information on building a eCommerce site?

    email me at jdm_hp@yahoo.com

    Thanks

    By Anonymous Anonymous, at 2:55 AM  

  • Interesting, makes sense to me know that I think about it, because I tend to usually back out of sites that look as though they were built by a female.

    I will keep this in mind when searching for a web designer for my eCommerce site.

    Please email me at jdm_hp@yahoo.com if you have any designers in mind that are affordable.

    thanks

    By Anonymous Anonymous, at 2:58 AM  

  • Hi, I was searching blogs, and came onto yours fantastic blog.

    I have a niche site. It pretty much covers how make money with niche marketing.

    Keep it up. I'll check back later im sure.

    By Blogger kalisekj, at 1:20 PM  

  • Like to see more posts
    I’m running a affordable web design service site. It pretty much covers affordable web design service related stuff.
    If you have time please visit my site/blog.
    Thanks.

    By Blogger Web Hosting reviews, at 5:34 PM  

  • Interested in taking your site to the next level? Visit custom web site design for more info on custom web site design.

    By Blogger Admin, at 5:22 PM  

  • I like your blog about design diego san site web, make sure to check design diego san site web web site out as well!

    By Anonymous Anonymous, at 2:34 AM  

  • I am so glad I found your blog! Great information!

    I have a site about personal web hosting

    Come and check it out if you get time :-)

    Keep up the good work! I look forward to reading more information on your blog

    By Anonymous Anonymous, at 3:14 PM  

  • You have a great blog here! I will be sure to book mark you.
    I have a email marketing lead site. It pretty much covers email marketing lead related stuff. Check it out if you get time :-)

    By Blogger Marketing man, at 12:58 AM  

  • Organ Transplant

    By Blogger Brother Roy, at 1:22 PM  

  • Hey, you have a great blog here! I'm definitely going to bookmark you!
    I have a **WEB HOSTING** site/. It pretty much covers WEB HOSTING related stuff.
    Come and check it out if you get time :-)

    By Anonymous Anonymous, at 11:47 PM  

  • For all your hosting needs check out our new cheap web hosting Site

    By Blogger David, at 8:55 AM  

  • Hey, you have a great blog here!

    I have a hosting professional web site. It pretty much covers ##WEB HOSTING## related stuff.

    We have business and personal web hosting packages. No setup fees. Low cost domain registration, SSL certificates, merchant accounts and web design.

    Come and check it out if you get time.

    By Anonymous Anonymous, at 9:51 AM  

  • Hey, you have a great blog here!
    I'm definitely going to be checking back on your blog.

    I have a web page hosting service site. It pretty much covers ##WEB HOSTING## related stuff.

    Come and check it out if you get time.

    By Anonymous Anonymous, at 11:01 AM  

  • appeal

    By Blogger Brother Roy, at 4:10 PM  

  • appeal

    By Blogger Brother Roy, at 4:04 PM  

  • raise funds

    By Blogger Brother Roy, at 4:31 PM  

  • Great site about web page site design Keep up the good work! website design bathurst

    By Anonymous Anonymous, at 5:16 AM  

  • Hello, I did not realise that blogs could be so informative. I have been browsing and reading all

    day -- Very addictive. I was just blog surfing and found you! If you are interested, go see my

    href="http://www.domaincity.ws/BlogSubmitterPro.htm">seo cources
    related site. Feel free to drop by and tell me what you think.

    By Blogger Dream Builder, at 12:43 AM  

  • Hi, you have a great blog here! I'm definitely going to bookmark you!

    I have a seo services india site. It pretty

    much covers seo services india related stuff.

    Feel free to drop by and tell me what you think:-)

    By Blogger Marketing man, at 1:36 AM  

  • I discuss this topic daily myself. I also have a website that talks about web space hosting related things. Go check it out if you get a chance.

    By Anonymous Anonymous, at 8:17 AM  

  • Very cool blog you got! I just added you to my bookmarks!

    I have a great article resource you might want to check out.

    By Anonymous Anonymous, at 10:12 AM  

  • related stuff. If you are interested come and check it out if you get time.

    By Blogger Brother Roy, at 7:12 PM  

  • Wow, I really like this one. I have a website that talks mostly about business analyst resource You should check it out sometime.

    By Anonymous Anonymous, at 9:44 AM  

  • Are Free web design and hosting Webhosting Accounts Really Free? - 5 Critical Things to Consider Before Choosing a Free web design and hosting Web By: Michael Turner Many free web hosting accounts are free to use, however they will cost you a...

    By Blogger Web Hosting Ecommerce Info, at 8:37 PM  

  • I enjoyed reading your blog. There is a lot of useful information about builder site turnkey web in it. We offer Turnkey Websites and Reliable Hosting. We also provide a blogging service that will help your site get indexed fast and keep the search engines visiting your site. Click here for more information about builder site turnkey web.
    Thank you
    TWP Admin

    By Anonymous Anonymous, at 3:44 PM  

  • Hi :)

    You have a great blog! I'll make sure to visit regularly.

    If you want your blog to get higher in search engines, why not try Link Metro, you can over 100 new links to your blog every single day, for FREE!

    By Blogger hassan, at 7:38 PM  

  • Hey, you have a great blog here! I'm definitely going to bookmark you!

    I have a window web hosting site/blog. It pretty much covers window web hosting related stuff.

    Come and check it out if you get time :-)

    By Anonymous Anonymous, at 12:43 AM  

  • cold fusion hosting Hosting Ecommerce Your source for the latest in the cold fusion hosting industry, cold fusion hosting News, links and latest cold fusion hosting developments.

    By Anonymous Anonymous, at 1:18 AM  

  • Hey, you have a great blog here! I'm definitely going to bookmark you!

    I have a provider hosting site/blog. It pretty much covers provider hosting related stuff.

    Come and check it out if you get time :-)

    By Blogger Infactahost.com, at 11:57 PM  

  • I am very impressed by your blog, It is full of great information. I found it by searching for " evaluation free seo site " on Google.

    I have started a blog directory and would like to personally invite you to post your blog. Its free and will help you in your search rankings.

    if you have any questions email me at admin@big3post.com and I will get back to you within a 24 hrs.

    By Anonymous Anonymous, at 8:27 AM  

  • Hey, you have a great blog here! I'm definitely going to bookmark you!

    I have a php script writing site/blog. It pretty much covers php script writing related stuff.

    Come and check it out if you get time :-)

    By Blogger Infactahost.com, at 6:11 PM  

  • Your blog contained issues relating to hosting plan web
    which I found quite absorbing. I would argue that hosting plan web
    matters are best left to the professionals in most cases.

    By Anonymous Anonymous, at 12:40 AM  

  • Every online business need free traffic. This free traffic handbook is very update and helpful.

    By Blogger Johnny, at 2:51 AM  

  • Hey, you have a great blog here! I'm definitely going to bookmark you!

    I have a business marketing program safelist site/blog. It pretty much covers business marketing program safelist related stuff.

    Come and check it out if you get time :-)

    By Blogger Brian, at 8:37 PM  

  • This free image hosting blog is awesome.
    If you get a moment you may want to visit
    this free image hosting site
    it's pretty awesome too!

    By Blogger Small Business, at 8:59 PM  

  • Yo, This blog is pretty neat. You should check out mine sometime. It pretty much covers seo service related stuff.

    By Anonymous Anonymous, at 1:25 AM  

  • We are a website hosting company. Trying to get links is a nightmare for this particular keyword. Can someone please tell us why if we have over 500 links inbound to our site, that only 57 show up in Google? I checked the PR on the sites. Some are 5 some are 3 etc. There seems to be no rhyme or reason to it. We try to only have relevent links to our site, but, old links appear in Google.

    Any idea's?

    Thanks much!**hosting**

    By Blogger eLearning at Resource Bridge, at 11:22 AM  

  • nice blog enjoyed it :)

    Keep up the excellent work! and i bookmarked u!
    !

    By Anonymous Anonymous, at 8:01 AM  

  • nice blog enjoyed it :)

    Keep up the excellent work! and i bookmarked u!

    so cant wait for ur next post! :)

    Thanks!!

    By Anonymous Anonymous, at 4:05 PM  

  • RSS Announcer instantly and automatically submits your RSS feeds

    By Anonymous Anonymous, at 7:23 PM  

  • I discuss this topic daily myself. I also have a website that talks about make money online at home work from home on the internet related things. Go check it out if you get a chance.

    By Anonymous Anonymous, at 1:08 AM  

  • Hey, you have a great blog here! I'm definitely going to bookmark you!

    I have a cheap florida traffic school site/blog. It pretty much covers cheap florida traffic school related stuff.

    Come and check it out if you get time :-)

    By Blogger Infactahost.com, at 6:43 AM  

  • This site is great, nice job!!

    I have a SEO info site. It is about search engine optimization seo articles and stuff.

    Drop by when you can, nice site here!

    By Blogger Greg, at 5:32 PM  

  • Search this thing - it is hilarious how people cant even spell right when they are selling something on eBay

    Misspelledauctions.com

    By Anonymous Anonymous, at 7:43 AM  

Post a Comment

Links to this post:

Create a Link

<< Home


Google
 
Web everything-ecommerce.blogspot.com